This Report is ONLY available to FPA Members
The Flexible Packaging Association (FPA), the leading trade associations for converters of flexible packaging and suppliers to the industry, commissioned a Brand Value Study to better quantify the impact their members’ packaging technologies have on consumer products companies. For the first time, the FPA Brand Value Study integrates primary research of consumers, brand owners, and industry members, plus input from secondary research into one study. The data includes insights from brand owners surveyed online in August 2015 by Packaging World magazine, insights from consumers surveyed online in September 2015 by Harris Poll, and insights from FPA members interviewed by Gibbs‐rbb in 2015.
FPA Members can download a copy of the Report by clicking here.