FPA Market Research

The FPA Market Research identifies and prioritizes research opportunities and work with outside research firms to ensure the successful conclusion of the research and final reports to the members. The research may include projects that will result in members’ ability to promote and advance the U.S flexible packaging industry, compete globally, analyze potential markets, and increase the flexible packaging share of the packaging market place.

Recent Research Reports

  • Flexible Packaging Transition Advantages Study
    The Flexible Packaging Association recently commissioned the Flexible Packaging Transition Advantages Study to better quantify the impact of switching from non-flexible packaging to flexible packaging. The study integrates insights from brand owners surveyed online in September 2016 by Packaging World and insights from consumers surveyed online in September 2016 conducted by Harris Poll. 
  • Brand Value Study
    Brand Value Study was commissioned to better quantify the impact our members’ packaging technologies have for brand owners. The study integrates primary research with 2,120 consumers, 304 brand owners, and FPA members, plus the input of secondary research and case studies on packaging innovations.
  • The Value of Flexible Packaging in Extending Shelf Life and Reducing Food Waste
    Continued research on The Role of Flexible Packaging in Reducing Food Waste and examines peer reviewed literature on extended shelf life with flexible packaging.
  • The Role of Flexible Packaging in Reducing Food Waste  
    A compilation of secondary research looking at global food waste, focusing on developed markets. It provides insight into opportunities for flexible packaging to reduce food waste, and includes several case stories of how flexible packaging reduces food waste.
  • FPA Consumer Insights and Perceptions of Flexible Packaging Report
    This research report provides quantitative findings on positive packaging attributes including convenience, environmental friendliness, portability, visibility of content, freshness and aesthetics.  Product categories of the research included dry food, household cleaning products, single serve beverages, liquid foods. The research found that some of the recognized advantages of flexible packaging include:  less material waste, resealability, product freshness, easy pour, visibility of product, and shelf impact. However, the research also showed that in some cases there are opportunities to improve opening and dispensing experiences.
  • Advances and Advantages of Manufacturing Processes that Facilitate the Use of Flexible Packaging: 1980-2012
    A summary of manufacturing advances in converting and flexible packaging filling and includes interviews with Brand Owners, flexible packaging material suppliers and contract manufacturers/packagers regarding the influences that affect how package format decisions are made.
  • FPA Flexible Packaging Industry Segment Profile Analysis of Flexible Packaging Formats in the United States
    This analysis provides FPA members with a profile of the U.S. flexible packaging market size (volumes and revenue) and composition by material for the various packaging formats (i.e. product packaging including bags, wrappers, lay flat pouches, standup pouches, retort pouches, lidding, shrink sleeves, shrink wrap, and stretch films; and retail carry bags, storage and trash bags).
  • FPA Opportunity Assessment for the U.S. Flexible Packaging Industry Report
    The Report, prepared for FPA by Strategic Analysis Inc. is based on research which identifies advantages, challenges and opportunities for flexible packaging growth in the U.S. The research included 140 interviews with CPGs, Retailers, Packaging Manufacturers, and Material and Equipment suppliers to the packaging industry. The Report also includes a description of competing packaging formats and end-use markets.

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