News Archive

The Flexible Packaging Association is the U.S. association of the manufacturers of flexible packaging; and, material or equipment suppliers to the industry. Flexible packaging is produced from paper, plastic, film, aluminum foil, or any combination of those materials, and includes bags, pouches, labels, liners, wraps, rollstock, and other flexible products.

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Trends in Packaging

  • New Study Identifies Online and In-Store Shopper Behaviors in Food and Beverage

    Jun 29, 2018 03:02 PM

    Data and insights on what shoppers like helps fuel innovative product designs with strong value propositions, but knowing how shoppers want to receive products is also a critical piece of the story. For example, shoppers are constantly gathering...

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  • Internet Connected Packaging

    Jun 22, 2018 03:04 PM

    Today’s consumers want more information at their fingertips. They want to know if the milk in their chocolate bar is organic or if the fruit juice they’re about to purchase contains allergens. Meanwhile, brands face much higher levels of scrutiny...

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  • IoT and Consumer Packaged Goods Packaging

    Jun 18, 2018 03:05 PM

    IoT (internet of things) technology is changing the retail shopping experience. Amazon Go allows consumers to walk out the door with merchandise, unhindered by the age-old checkout process we’ve come to accept. The grocery chain Wegmans uses...

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  • Product Transparency Driving Sales Growth in Consumer Goods

    Jun 14, 2018 03:07 PM

    In the past, shoppers might have based purchases solely on price, convenience or taste. But in today's digital information age, consumers want access to the story behind the foods they are buying and the companies they are buying from...

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  • How Label Transparency Builds Consumer Trust

    Jun 14, 2018 03:06 PM

    A recent study by Label Insight found that nearly all consumers (94 percent) are more likely to be loyal to a brand that offers full transparency about its products. That means food and beverage manufacturers must deliver with every label and...

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  • Packaging Materials Affect Perceived Value of E-Commerce Shipments

    Jun 11, 2018 03:09 PM

    A new study conducted by Pregis ( and the University of Wisconsin (UW) in Madison shows that the value perception of e-commerce shipments is significantly impacted by the materials chosen to protect them. Even a small increase in...

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  • Personal Care Packaging Must Reflect Consumer Needs & Desires

    Jun 08, 2018 03:10 PM

    Personal care represents a wide gamut of the consumer packaged goods market, with products ranging from diapers and soaps to high-end beauty products. Consequently, it’s difficult to generalize about the packaging that must fulfill demands for...

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  • Disruptive Technology: Digital Print Finds Its Niche

    Jun 07, 2018 10:21 AM

    From dog treat pouches that feature a picture of your pooch to a personalized bottle of vodka celebrating your 21-year old daughter’s birthday, customizable messaging on packaging is driving bold brand owners to embrace digital printing...

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  • How to Balance Function and Design in Liquid Packaging

    Jun 05, 2018 03:12 PM

    Successful packaging is a balance of both functionality and appealing design. Compromising one for the other could create an imbalance that impacts sales, which is why it’s crucial that every aspect of your packaging is ideal and recognizable to...

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  • Frozen Food Fan? As Sales Rise, Studies Show Frozen Produce Is As Healthy As Fresh

    May 17, 2018 03:13 PM

    Americans are rediscovering the coldest aisle in the supermarket. According to a new report, sales of frozen foods, including vegetables and prepared foods, are now on the rise following a multi-year slump. The uptick is new — and modest...

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